Gemma Groch
Aspiring Public Relations and Marketing Professional
marketing
Moneta Group, LLC
As a marketing and communications intern for Moneta Group, I compose press releases, employee biographies and client-facing emails on a weekly basis. I also keep the website up-to-date by adding and editing content
within Wordpress. I have become proficient in Adobe Illustrator, Adobe Photoshop and Adobe InDesign by designing advertisements for individual teams and the company as a whole. I contribute stories to the monthly employee newsletter in order to highlight company culture and the success of specific employees. Lastly, I frequently collaborate with other members of the marketing team to organize events, such as employee appreciation week and wellness week.
Saint Louis University
Marketing and Communications
As a public relations intern for Saint Louis University, I assisted public relations professionals, graphic designers and writers with a variety of projects. These projects included creating public relations materials for the inauguration of the University’s new President and a video series and view book for potential students. I also organized a marketing report that was presented to constituents at the end of the 2014 fiscal year and drove media objectives for 2015. This report consisted of facts, figures and an analysis of Saint Louis University’s presence in the media, including radio and TV hits and social media statistics. Additionally, I wrote an article and organized class notes for Universitas, Saint Louis University’s alumni magazine.